top of page
Profile picture of Elizabeth Goodspeed

Elizabeth Goodspeed

3.8.2023

6 min read

DESIGN

Brands are using macro photography to grab your attention in a whole new way

Creative directors are taking a page from editorial photography to capture products in up close and personal hyper-reality. Here’s why.

Macro photographs by Daniela Spector for intimate wellness brand Maude, which capture two mouths up close, as if about to kiss. Courtesy Daniela Spector.

Photographs by Daniela Spector for intimate wellness brand Maude. Courtesy Daniela Spector.

Stay informed on all things design.

Thanks for submitting!

Shaping Design is created on Editor X, the advanced web design platform for professionals. Create your next project on Editor X.