Article Title

Author Name

{CATEGORY}

{date}

{#hash1}

{#hash2}

Illustrations by {name}

{excerpt} A sprint is when a company or team dedicates a certain amount of time (around 2-4 weeks) to work on a specific project at full speed.

{0} Min read

Profile picture of Maria Keenan

3 min read

Get your clients ready for the holiday sales rush with these 6 ecomm design tips

Use these smart ecomm design strategies to help users find the products they want, and help clients boost holiday sales.

An illustration of Editor X ecomm features, floating over a dimensional, reddish pink background.

Stay informed on all things design.

Thanks for submitting!

Shaping Design is created on Editor X, the advanced web design platform for professionals. Create your next project on Editor X. 

With the festive season approaching at a gallop, clients are putting the final touches on their holiday ecommerce strategies, and asking designers for updates that’ll set them up for success.


Using the following tactics, you can harness the full potential of the Editor X platform to increase site engagement, create stylish showcases, and highlight valuable deals that are sure to provide your clients with some early holiday joy.




1. Increase engagement from all angles


By providing visuals from different angles, your clients can persuade their customers that their merchandise is the perfect fit for their gifting needs.


Fluo Paper Co literally stops site visitors from judging notebooks by their covers by using this tactic. Here, they harness Editor X hover interactions to show the notebook’s product specs, like inner pages and rule types.


A screenshot of three journals in a gallery on the Fluo Paper Co. homepage.
A typical gallery is transformed into an eye-catching sales opportunity by showcasing multiple facets of a product with hover interactions, all with the movement of a mouse.


Another example from lifestyle brand Somos Cactus delivers “Add to Cart” CTAs on hover, providing a streamlined flow to checkout.


A screenshot of a product gallery on the Somos Cactus website.
Reduce clicks to the the cart by layering on a CTA with a hover interaction.


2. Display your clients’ best work in product showcases


If your client is asking for an attractive way to show off their bestsellers—or the products they wish were bestsellers—there are plenty of options on Editor X.


Here, boutique pottery brand Thrown and Trimmed uses sticky scroll to create a layered gallery for their signature collection. As users move down the page, images of these featured products sit on top of each other, creating a visual connection between each piece and the collection as a whole.